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The Chartered Institute of Marketing (CIM)

Marketing and Advertising

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Fun Facts

£36.5 bn

in Gross Value Added generated by Marketing in the United Kingdom annually

Within 12 months

of graduating, over a third of CIM graduates get promoted or receive a pay rise.


Members in 118 countries


The Chartered Institute of Marketing (CIM) is the world’s leading professional body for marketing, with over 28,000 members worldwide. Our mission is to support, represent and develop marketers, teams, leaders and the profession as a whole.

Marketing is a critical function in businesses of all sizes and sectors, responsible for generating and maintaining profitable relationships with customers. We believe that marketing also has a crucial role to play in many of the biggest issues affecting businesses and society today, including data privacy, the rapid growth of social media, and sustainability.

We are the only organisation that can award prestigious Chartered Marketer status, which is the mark of an up-to-date and relevant marketing professional. We also work with a network of education partners to deliver marketing qualifications at 120 study centres in 32 countries worldwide.

There are a variety of routes into a successful marketing career, whether you’re seeking an apprenticeship, looking to go to university or interested in a professional qualification. Read on to find out how we can support your marketing journey, no matter what area of this diverse and vibrant industry appeals to you.

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