Marketing Virtual Work Experience

February 2021

Chartered Institute of Marketing

In partnership with


This programme is free
for students

Add the experience to
your CV and Personal

You’ll get practical skills
and knowledge

You’ll earn a certificate if
you complete the

What’s involved

Live workshops with

You’ll meet professionals in live
workshops and be able to ask
them questions.

Work and assignments

You’ll complete activities and work assignments to develop skills and knowledge.

Fits your schedule

If you miss a workshop then you
can still catch up by watching
a recording.

What you'll cover:

The Chartered Institute of Marketing (CIM) are the world’s leading professional marketing body with over 30,000 members worldwide. Join them on the 15th February for a 1 week Virtual Work Experience programme to discover all that you need to know about a career in marketing. You’ll cover a complete range of marketing skills that will open doors for your future career search.

The programme involves around 10 hours of activity. There are live workshops but if you’re unable to attend these live then recordings will be added which you can watch on-demand. 

The programme will take place between 15th and 19th February 2021. You do not need to be available full time during those dates but you do need to be able to complete 10 hours worth of activity over the two weeks.

What's involved:

The programme is spread over one week from February 15th to 19th February 2021. There is around 10 hours of activity which you can fit around other obligations that you have. There are live webinars but once they have taken place a recording will be available to watch.  The programme will cover:

  • Marketing Principles
  • Strategy and User Personas
  • Marketing Campaigns
  • Social Media and Content
  • Marketing Analysis
  • Career Pathways in Marketing


To apply for this programme you must attend a school or college in the UK and be in Year 10, 11, 12 or 13. Applications will close on February 5th 2021. Applicants will hear back on February 9th 2021.

Create your Springpod account to apply

When is it?

The programme will take place over one week in February, from 15th February – 19th February.

When do applicants hear back?

Applicants will hear back on February 9th 2021.

How do I apply?

To apply for the virtual work experience you need to create a Springpod account and apply for the work experience programme.

When is the application deadline?

The deadline for applications is February 5th 2021.